論文代寫-客戶滿意度的企業社會責任。相比之下，Saeidi等人(2015)提出使用有助於客戶滿意度的企業社會責任，而Soderlund和Colliander(2015)提出使用忠誠度獎勵積分和對忠誠客戶的差別和專屬服務來提高客戶滿意度。理解和檢索顧客對質量和關系質量的感知對於提供顧客滿意是很重要的(Segoro, 2013;(Lee, 2013)，顧客滿意度的程度和水平取決於顧客在購物時的休閑、心情、與眾不同和愉悅的狀態(Bagdare和Jain, 2013)。Rego, Morgan and Fornell(2013)提出了一個有趣的研究，即企業的市場份額是未來客戶滿意度的負指標，而客戶滿意度並不能預測企業的市場份額上升。提高交互的質量水平,流程,和服務交付有直接與客戶滿意度的上升(希爾,自我和羅氏公司,2002),質量也提高員工和客戶之間的溝通,並積極響應他們的要求使客戶滿意度指數上升時間的忠誠的客戶將在很長一段時間。論文范文論文代寫-客戶滿意度的企業社會責任分享給留學生閱讀。
In contrast, Saeidi et al. (2015) proposes the use of corporate social responsibility which contributes to customer satisfaction, while Söderlund and Colliander (2015) proposes the use of loyalty reward points and differential and exclusive service to loyal customer to enhance customer satisfaction. It is important to understand and retrieve the customer perception about quality and relationship quality to deliver customer satisfaction (Segoro, 2013; Lee, 2013), and the extent and level of customer satisfaction depends on the leisure, mood, being distinctive, and joyful state of the customer while engaging in making a purchase (Bagdare and Jain, 2013). Rego, Morgan and Fornell (2013) brings an interesting research that market share of a firm is a negative indicator of the future customer satisfaction, and customer satisfaction is not predictive of a firms market share rise. Enhancing the level in the quality of interaction, processes, and service delivery has a direct link with the rise in customer satisfaction (Hill, Self and Roche, 2002), as also the enhancement of quality communication between the employees and customers, and being positively responsive to their demands makes the customer satisfaction quotient rise with time before the customers turn loyal for a long period of time.
There are multiple ways of improving customer satisfaction idealised in the literature and they depends on the execution and the extent of its usage to the degree that it successfully attains the desired outcome of satisfying customers. Woolworths need to assess the methods and adopt specific ones which are believed to be the best outcome producers and aggressively use them after an informed training session with employees.
Australian business have been on and off their intent of capturing the market and striving for achieving their business goals especially sales and profits. The business climate is rather more conservative and is recovering from the after effects of the financial crisis, and has embarked a new drive of understanding the market and the consumer to match up to their expectations. This report will discuss the company Woolworths which is an Australian retailer having a strong brand presence and is spread out in the country with multiple stores and purchase points. The company is experiencing declining sales and is not trying to cope up with the decline and doing everything to reposition its company into the prime leagues that it once enjoyed. The report will consider the business problem, the research objective and requirement along with the necessity of researching the problem, and undergoing a rigorous study of literature to understand the possible steps that it can take to convert the decline in sales to a more sustainable and profitable business.