The primary research being used here is a questionnaire method. This research method will recruit participants that are using public transportation as of now and will distribute questionnaires to them. The feedback that they provide will be used with the aid of secondary research to make some meaningful conclusions and recommendations for other cities. Both satisfaction and effectiveness of improvements will be queried.
The use of the primary research will be helpful in establishing for Objective 1 – To examine the extent of which Londoners are satisfied with the improvements made by TFL in the London Transportation network since 2001. Here the primary research questionnaire will be given directly to Londoners that use the transportation system. They will directly record their views which will be used to come to a conclusion on their satisfaction levels. Satisfaction levels will be recorded on a scale of most satisfied to least satisfied. Primary research is useful in the context of collecting information that is direct and can be asked from others easily. This is more reliable than using studies or study related data that is collected by another. In addition, TFL improvements are ongoing. There are also more current improvements and therefore it is not reliable to use data that is not collected recently. Primary research will help collect for more current information here. Primary research will also help to gain a much broader insight which can thereafter be used to make more detailed research (Lowe, 2010). The detailed research could be added to the recommendations made for other cities that want to improve their transportation systems.