英国代写论文：汽车市场竞争
英国代写论文：汽车市场竞争
公司面临激烈的竞争，因为很少有组织提供类似的产品，并针对类似的国际市场，如本田，大众和福特。各种买家只能从公司购买一种产品，购买的组织很少，只有具有议价能力。市场上的丰富选择并不是消费者在当前产品选择和未来产品选择之间进行切换的成本。最近的趋势表明，随着油价的大幅上涨，客户有能力寻找那些节油的汽车。反过来，这样做会增加混合动力汽车的需求，提供便宜的替代品。丰田的成本削减实践有利于降低买方的实力，并将其产品置于竞争激烈的市场中，使其产品处于有利状态。
替代威胁 – 适度
然而，最便捷的交通方式是城市和郊区大多数人的车。各种运输方式可以通过电车，地铁或巴士等方式提供，但不能提供与汽车相同的用途，舒适性，灵活性和价值。交通运输方式的成本在时间上的低效率和不便之处可能更高。更高的燃料成本可以推动客户偏好公共交通，但这不能成为真正的汽车替代品。为了解决这个问题，丰田公司一直在寻求创新产品，以开发节能型汽车（Ahmadjian2001）。丰田的竞争对手在技术进步，设计提升，供应链改善，提高质量方面始终保持发展。
英国代写论文：汽车市场竞争
Fierce competition faced by the company because there are few organizations offering similar products and targeting similar international markets such as Honda, Volkswagen and Ford. Various buyers are such that they only buy one product from the company and there are very few organizations that purchase and only they have the bargaining power ability. Abundant options in the market and not much cost for consumers to make a switch between their current product choice and future product choice. Recent trends have indicated that there is a capability in the customer to look for those cars which are fuel efficient as the oil prices are tremendously raising. In turn this results in enhancing the hybrid cars demand offering cheap substitutes. Toyota’s cost cutting practice however benefits it in lowering the power of the buyer and putting its products in a beneficial state in comparison to others in the competitive market.
Substitute Threat-Moderate
Still, the most convenient transportation method is a car for most people in urban and suburban regions. Various transportation methods are available such as by trams, metro or bus but they do not offer the same use, comfort, flexibility and value as offered by cars. The costs of switching the transportation kind can be higher with respect to time inefficiency and inconvenience. Higher costs of fuel can push customers to prefer transport for public but this cannot be a real car substitute. For solving this issue, the company of Toyota has always looked for innovation on its products in order to develop cars that are fuel efficient (Ahmadjian2001). Competitors of Toyota are developing consistently with regard to technological advancement, design enhancement, improvement of supply chain and hence enhancing quality.
