英国雷丁大学论文代写:市场营销

英国雷丁大学论文代写:市场营销

用沃克和博伊德(Walker and Boyd,1996)的话来说,营销策略的主要目的是营销的主要目的,包括营销资源的分配过程和协调可能导致目标实现的市场活动的数量特定产品中的公司。因此,市场的范围涉及产品所追求的目标细分市场的规格。因此,市场营销涉及计划和执行市场概念的过程,例如定价,促销,货物分配,想法和服务等,以便创造出能够满足个人和组织的富有成果的交流(Bennet,2002 )。

英国雷丁大学论文代写:市场营销
因此,营销管理形式是一个重要的方法,其中包括分析客户的需求的知识和他们的可用选项的预测,以获得特定组织的竞争优势在一个确定的时间段,一般在长期的基础上,是可以捍卫的(Gonzalez&Avendaño,2003)。根据布拉德利(Bradley,2003)的说法,市场营销涉及与组织的重点选择相关的策略,这意味着在竞争环境的背景下针对客户对特定产品的期望向客户寻求过程。这是一个复杂的现象,是组织成功的基础。

英国雷丁大学论文代写:市场营销

The primary purpose of the marketing strategy in the words of Walker and Boyd (1996) the primary purpose of marketing involves the process of allocation of the marketing resources and the coordination of the number of market related activities which may lead to the accomplishment of the objectives of the firms within the specific product. Thus, the scope of the market involves the specification of the target market segments which can be pursued for the product. Marketing thus involves the process of planning and execution of the market concepts such as the pricing, promotion, distribution of the goods, ideas and services in order to create the exchanges in a fruitful way which can satisfy the individuals and the organizations (Bennet, 2002).

英国雷丁大学论文代写:市场营销

Thus marketing management forms to be an important methodology which involves the analysis of the knowledge of the needs of the customers and the forecast of the available options for them in order to gain a competitive advantage for a specific organization for a defined time period which is generally on long term basis and is defendable (Gonzalez& Avendaño, 2003). According to Bradley (2003), marketing involves the strategy related to the focused set of choices for an organization which implies the process of addressing to its customers in context of the competitive environment with respect to the expectations of the customers from a specific products. It is a complex phenomenon and forms the base line for an organization’s success.