The form of users that make use of third-party payment platforms are very varied and hence need to be discussed in detail with respect to the models . This will help when leveraging benefits for the users. For instance, an individual user will benefit with respect to the third-party payment platform as they will be able to deal with their retail purchases in a much easier manner. The third-party payment platforms offer them the convenient option of shopping with easy payment ways. They can opt to pay their retailer through an online interface or through a mobile interface. The range of retailer that an individual consumer can connect with hence increases (Timothy & Michael, 2014). This consumer forms a very high majority when it comes to third-party payment user. However, this is not the only form of consumer considered here. The second form will be the business user. The business user will worry about undertaking very high orders and volume processing. Third party payment processing helps them achieve this. Secondly, they would be able to deal with high volume order processing because of the third-party payment platforms. They can have access to more clients because of how they can include multiple payment options such as that of Paypal, Bitcoin, and other international currencies. The use of the mobile checkout interface is also convenient for more consumers here.
Some of the other elements for improve client working are that of the built-in marketing interfaces, gift card integrations and the use of coupon numbers (Lawrence & White, 2013). Abandoned carts or transactions that are left midway are often cancelled through a time out mechanism in the third-party payment site. This shows an affinity to data protection and security for the consumer using the third-party payment system. Time consumption and counter productiveness in this small task management are taken care of when using the third-party payment platform.