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英国论文格式:ANZ的警告

英国论文格式:ANZ的警告

Connect Smart(2016)的文章“ALERT: ANZ warn invoice scam impact The building industry”是一篇更加具体的文章。这篇文章也是关于ANZ的警告,但是针对的是影响建筑业的诈骗问题。对于客户来说,一些新闻价值是关于他们如何通过了解诈骗的工作原理(例如如何更改发票中的银行帐号)来避免这些诈骗。建议听众仔细检查一些细节,如钱将寄给谁、账号、金额以及发票上的更多信息。因此,问题的主要框架是关于公众和业界人士如何处理这些问题。德勤(Deloitte)也采用了类似的方法(2016年),该公司试图展示这些复杂的电子邮件诈骗是如何运作的。这些诈骗看起来是如此的真实,以至于一个普通的客户可能不理解其背后的真正目的,最终可能会付出代价。


英国论文格式:ANZ的警告
如今,德勤在提供此类信息方面具有商业利益,因为该公司肯定会有因欺诈问题而蒙受损失的客户。柯林斯(Collins, 2016)在《新西兰先驱报》(New Zealand Herald)上发表了一篇名为《商业发票诈骗警告》(Business aleris of invoice scam)的文章,文中向一名商人发送了一份诈骗声明,这名商人明白这则通知可能是一个骗局,因此报了警。这则新闻的主要焦点再次是发票诈骗。这里的业主并不是一个建筑商,不像声称发票欺诈的建筑商和人在建筑行业。这里关注的新闻价值是一个真实的人收到诈骗通知的体验。当新闻由实际参与的人而不是第三方呈现时,会增加更多的可信度(Collins, 2016)。

英国论文格式:ANZ的警告

The article by Connect Smart (2016), titled ‘ALERT: ANZ warn invoice scam impacting the building industry’ is a more specific article. The article is also about the ANZ warning but specific to the scam issue affecting the building industry. Some of the news values for the customer are with respect to how they can avoid these scams by understanding how the scams works such as how they alter bank account numbers in the invoice. The audience are advised to carefully check details such as to whom the money would be sent the account numbers, the amount and more on the invoice. The dominant framing of the issue is hence with respect to how the problems can be handled by the public at large and the industry people. A similar approach has been taken up by Deloitte, (2016) where the company attempts to show how these sophisticated email scams work. The scams look so genuine as well that a normal customer might not understand the real purpose behind it and might end up paying.


英国论文格式:ANZ的警告
Now Deloitte would have a commercial interest in presenting such information as the company would definitely have customers who would suffer on account of the scamming issues. An article in the New Zealand Herald by Collins (2016) titled, ‘Business warns of invoice scam’ presents a scam statement that was sent out to a businessman who understood the notice could be a scam and hence alerted the police. The major focus of this news is an invoice scam again. Here the owner is not a builder unlike the claims of invoice scams made for builders and people in the building industry. The news value focused on here is that of the experience of a scam notice that was received by an actual person. When the news is presented by the actual person involved instead of a third-party, more credibility is added to the presentation (Collins, 2016).