Most of the concentration in the previous research on interactive services has been on the significance of a range of soft skills. Burns, for instance, in the year 1997 observed that as compared to the hard skills, soft skills are much more important. In the provision of hospitality emotional demands are made of employees to regularly be in joyful, positive and playful mood. In common with many other authors, Burns realized that soft skills like these are chiefly associated with the emotional and attitudinal aspects. At the same time, much of the concentration of most of the discussion about soft skills has been focused on arenas like interpersonal and social skills (Lucas & Ralston, 1997). These skills are mostly associated with making sure that the workers are courteous, responsive and understanding with the consumers; to frame it differently, it means that the workers must be able to show emotional labour. But, the explanation of the soft skills is incomplete. Employees are now expected to have the ability to sound right and look good together with demonstrating the soft skills with regard to their attitude as a part of this process of embodiment (Warhurst & Nickson, 2001). It could be said that the current trend of recruiting and selection in certain industries draws on the aesthetic skills of the candidates.