英语论文代写-酒店的收益管理策略

  英语论文代写-酒店的收益管理策略,在不同的领域,收益管理策略可以应用于酒店。经理可以在一些房间上为顾客提供节日折扣,并让顾客在一个固定的期限内以折扣价格预订房间。这将吸引顾客迅速预订他们的房间,并在一个固定的期限内获得节日折扣。这可以使酒店的销售和收入最大化。这不仅能使酒店的入住率最大化,还能提高每天的平均房价。可以应用收益管理策略的另一个领域是为计划举行会议和商务会议的业务客户提供房间折扣。经理可以在会议期间为与会者提供折扣。然而,一旦会议结束,与会者将收取正常价格,如果他们希望继续逗留。可以采用的第三种策略是为顾客的多天停留提供折扣,但只有在周六入住才有折扣。这些策略将使管理者能够有效地管理酒店的收益。接下来有关英语论文代写-酒店的收益管理策略分享给大家阅读。

  For a hotel, customers are its assets and it is vital to communicate the strategies to them. The customers are communicated via putting the information on the website of the hotel and social media network. The communication will give an idea to the customers about the steps taken by the hotel to enhance their service system. The hotel managers, in return, will seek their valuable feedback on the strategies taken and any other improvement that they wish to see in the hotel.

  Employees: The employees of the hotel are main the drivers of the strategies. They will be responsible for the implementation of the strategies within the hotel. They will be communicated the strategies and course of action through meetings, seminars and emails. The participation of the employees is vital since they will be able to implement the strategies properly when they have a fair idea about it.

  Investors: The investors are the stakeholders, who are responsible for the capital investment in the hotel. Therefore, it is vital to communicate the strategies to them and take their approval before any implementation process occurs. They can be communicated through conducting meetings and also getting their feedback on the strategies made.

  These are the stakeholders whom communicating the yield management strategies is vital for the hotel managers.

  This report has identified different aspects of revenue management and determined the steps that the hotel based in middle-sized city can adopt to improve its yield management. The indicators such as Occupancy rate, ADR and RevPar can be used to measure the performance of the hotel against the competitors. Also, conducting the competitor analysis is also vital to determine their position in the market. The frequency of conducting the forecast of the demand needs to be increased. There are many strategies proposed in the repot that can enable the managers to improve the performance of the hotel. The managers can offer festive discounts and other seasonal discounts to engage the customers. These can be used as the tactics to build clientele and win their loyalty. Once they become loyal, they turn assets for the hotel.

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