集资”是一个美国的概念,发现其网站www.kickstarter.com的根。这个想法的前提是建立一个平台通过网络来连接和链接需要财政的人为了点燃自己的梦想和激情。公众认为企业创造性的思想和创新投入他们的部分,这动作帮助的人成为企业家(Allison,戴维斯,短&韦伯2014:53 – 73)。这种融资模式成为一种替代传统的模型和帮助普通人通过公众筹集资金,没有风险投资者和金融机构的帮助。少量的资本从主设备号的人为了筹集资金新的经营理念。这个概念利用社交网络和社交媒体的力量的崇高事业筹款以后方的梦想之一。广泛的网络的家庭,朋友和熟人也通过LinkedIn等社交网站,Facebook、Twitter和其他宣传新企业的信息,随后吸引投资者。集资”有可能鼓励创业的习惯,因为这个想法能够吸引大量的投资者提供大量的钱。
集资”行业站在全球51亿美元的收入是2013年的数据。这个模型基本上是集中在三个实体,即项目的发起者,个人或一群人支持的想法,一个平台的资金或缓和连接另外两个实体(Belleflamme,兰伯特& Schwienbacher 2013:313 – 333)。我们现在应当考虑集资”和其他相关的过程错综复杂的细节。
Crowdfunding is an American concept that finds its roots in the website www.kickstarter.com. The premise behind this idea is to build a platform over the net in order to connect and link people who are in need of finances in order to ignite their dream and passion. The public who find the ideas of businesses creative and innovative pitch in their portion and this moves on to help the person become an entrepreneur (Allison, Davis, Short & Webb, 2014:53-73). This financing model emerged as an alternative to the traditional models and help the ordinary people raise funds through the public, without the help of venture capitalists and financial institutions. Small quantities of capital are raised from a major number of persons in order to raise finance for a new business idea. The concept capitalises the power of social networking and social media for a noble cause of fundraising in order to rear one’s dreams. A wide range of networks of family, friends and acquaintances are reared through networking sites like LinkedIn, Facebook, Twitter and others to publicise the information on a new business venture and subsequently attract investors to it. Crowdfunding has the potential to encourage the habit of entrepreneurship since the idea has the capability to attract a large number of investors who contribute significant amounts of money.
THE CONCEPT IN DETAIL
The crowdfunding industry stands at revenues of 5.1 billion USD globally as of the figures of 2013. Basically this model is centred on three entities, namely the initiator of the project, the individuals or the group of people in support of the idea and a platform for the funding or moderating that links the other two entities (Belleflamme, Lambert & Schwienbacher, 2013:313-333). We shall now look into the process of crowdfunding and other related intricacies in detail.