美国大学申请文书写作方法:旅游市场

美国大学申请文书写作方法:旅游市场

目标市场是旅游者和徒步旅行者,他们在闲暇时间以各种目的游览山区和水生环境。除了访客,这个地方也适合任何商务会议,因为周围有各种各样的机会。因此,业务类的受众也是有针对性的。大多数家庭把这个地方作为他们的家庭目的地,旁边是徒步旅行者。如果需求低于预期,我的反应是使用客户保留策略和服务交付变更。这些都是为了留住现有的客户,也为了提供比同行更好的服务。这将首先帮助企业继续发展。这就是应急准备。在此基础上,我会提前做好竞争对手分析和基于文化预测的快速调查,以确定不同情况下的业绩和客户利益。竞争对手分析将帮助我了解竞争对手所使用的策略,使他们能够很好地执行和有效地管理供需缺口。

美国大学申请文书写作方法:旅游市场
快速调查将为我了解游客的兴趣和喜好提供指导,在此基础上,我可以为我的酒店提出适当的发展计划。当需求高于预期时,管理供给缺口确实是一项艰巨的任务。我将主要制定一个应急计划,作为工作场所所有高管的指导方针。另外,我更倾向于增加机会成本,这样我们可以处理相应的需求,并提供所要求的数量(Mankiw and Taylor, 2011)。这将使访问者能够支付任何价格,以体验我们的服务。我认为实现供需平衡的最后一个选择是提高书本上的房间价格。这将有助于管理供求之间的差距。

美国大学申请文书写作方法:旅游市场

The target market is travelers and trekkers who visit the mountainous region and the aquatic environment for various purposes on their leisure time. In addition to visitors, this place is also appropriate for any business meetings due to the wide range of opportunities around. Hence, the business class audience is also targeted. Families mostly visit this place as their family destination and next to it are the trekkers. My reaction if the demand is slower than anticipated would be to make use of customer retention strategies and service delivery changes. These are to retain the existing customers and also to offer services much better than the peers. This will help the business to keep going first of all. This is called the contingency preparation. Further to it, I will perform a competitor analysis and a quick survey well in advance based on the cultural prediction to determine the performance and customer interests at various situations. The competitor analysis will help me to understand the strategies used by the competitors that let them to perform well and manage the demand supply gap effectively.

美国大学申请文书写作方法:旅游市场
Quick survey will serve as a guide for me to understand the interests and preferences of visitors based on which I can suggest appropriate developmental plans to my hotel. When the demand is higher than anticipated, it is indeed a tough task to manage the supply gap. I shall primarily develop a contingency plan that will serve as a guideline to all the executives inside the workplace. Additionally, I would prefer to increase the opportunity cost so we can handle the demand accordingly and the requested quantity is also provided (Mankiw and Taylor, 2011). This will enable the visitors to pay no matter what the pricing is in order to experience our services. The final option that I would think of to achieve an equilibrium between demand and supply is to increase the price of rooms on the books. This will help in managing the gap between demand and supply.

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