标签存档: 英国论文代写

英国代写assignment:一线员工

英国代写assignment:一线员工

服务性能的好坏不仅影响满意度对顾客的忠诚度,这意味着一线员工是企业成功的关键(exandrov,Babakus,亚瓦斯,2007)。一个服务失败的后果可能会导致客户停止购买产品或告诉其他客户的不满(kirkbir和幻灯,2007)。目前的市场竞争非常激烈。为了确保新一代的消费者对他们的产品和服务有吸引力,商家们正在推出竞争性的做法。在这方面,保留现有的消费者部分成为一项挑战。当一线员工不满足现有消费群体的需求时,消费者可能不再忠诚,因为他们在别处拥有价格明智和产品明智的竞争选择。

英国代写assignment:一线员工

事实上,目前的研究表明,最近的经济衰退已经导致了一个国家,消费者最终挂甚至最常见的趋势的购买选择的商店,提供具有竞争力的价格和其他地方的一线员工是有助于使他们能够找到合适的产品(亚瓦斯et al,2011)。在这种情况下,在分析影响一线员工服务质量的因素时,首先要考虑的是一线员工必须如何对待消费者。这是很难回答,因为一线员工往往在购物环境、服务中心等各部门的参与,所以没有固定的方式来提高服务质量(卡拉泰佩,Babakus,和亚瓦斯,2012)。服务质量的改善将取决于许多不同的因素,特设的建设将需要提高前线雇员的服务质量。

英国代写assignment:一线员工

The good or bad performance of services can impact not only satisfaction also on the customer’s loyalty, which means the frontline employees as being critical to business success (Exandrov, Babakus, and Yavas, 2007). The consequence of a service failure could be lead to customers stop buying the product or telling other customers about the dissatisfaction (Kirkbir and Cengiz, 2007). The current market is very competitive. Businesses are coming up with competitive practices in order to ensure that newer segments of consumers are attracted towards their products and services. In this context retention of existing consumer segments becomes a challenge. Here when front line employees do not meet the needs of existing consumer segments, the consumer might no be loyal anymore as they have price wise and product wise competitive choices elsewhere.

英国代写assignment:一线员工

In fact current research indicates that the more recent economical decline has led to a state where consumers ended up hanging even their most common trend of purchasing opting for shops that offered competitive prices and others where the frontline employees were helpful in enabling them to find the right product (Yavas et al, 2011). In such cases an important question to consider when analyzing the factors affecting the service quality of frontline employees is that of how the frontline employee must act towards a consumer. This is something that would be difficult to answer because frontline employees are often involved in various departments in a shopping environment or in a service centre etc, so there is not fixed way to improve service quality (Karatepe, Babakus, & Yavas, 2012). The service quality improvement would depend on many diverse factors and ad-hoc constructions would be required to improve the service quality of frontline employees.

英国代写essay:市场营销人员

英国代写essay:市场营销人员

Q1、描述和定义市场营销人员从其他学科应用的一些关键概念,解释在市场营销的研究和实践中如何以及如何使用这些概念。
营销的声誉一直在上升。这些研究只是在一个世纪前预谋了市场营销的实体权利,而在整个早期阶段,营销知识已经被许多不同的教育联盟,趋势和主要关注点所信服。这种不一致可以被看作是令人鼓舞的情况;因为它代表了这个话题在任何时候都可以获得新的信息和最新的倾向。相反,它有未来的挑战营销熟悉的价值,因为没有广泛的一致意见营销的学习是必须设计的,这些学习必须进行的方式,或者什么样的影响成为。

英国代写essay:市场营销人员
市场营销是指通过一位研究人员将这种多次被称为“需求制造”(Shaw,1912),“需求开始”(Copeland,1958)或“需求创造”错误的信息以及“对客户或供应商的建设性态度”。 “营销学者总体上参与了不断增长或有趣的人类需求,并且意在为每个供应商带来利益。这使得他们学习广告,推销,商品销售,市场研究和包装’。鉴于市场营销人员总是热衷于向买家交易,并一再试图采取买方的观点,试图创造那些商品和服务,可能在适当的时候向有意向的市场进行申诉,为什么呢?可能可能会要求,在进一步的鼓励条件下,在肥胖企业的房间里,营销活动逐渐显现出来。

英国代写essay:市场营销人员

Q1、Describe and define some of the key concepts marketers have applied from other academic disciplines explaining how and why they are used in the research and practice of marketing.
The goodwill of marketing is high on rise. The studies have just premeditated marketing as a rule in its entity right meant for just in a century and all over its earlier period the knowledge of marketing has been convinced by lots of varied educational alliances, trends and main concerns. This inconsistency can be observed as encouraging situations; since it represents that the topic is at all times open to fresh information and latest inclinations. In contrast, it has the prospective to challenge the worth of marketing familiarity for the reason that there is no broad agreement on what the learning of marketing has to be designed for, the way these learning are have to be performed, or what the effects have to be.

英国代写essay:市场营销人员
Marketing is regarding what has many times alternatively been known as ‘demand making’ (Shaw, 1912), ‘demand start’ (Copeland, 1958) or ‘demand creation’, by means of one researcher going as far as this to connect marketing with misinformation and ‘the breaking in of customers or vendors to a constructive attitude’. ‘Marketing scholars are involved in rising or interesting human needs, on the whole and intended for the benefit of each vendor. This makes them to learn for advertising, salesmanship, and commodities selling, marketing study and packaging’. Given that marketers are always enthusiastically engrossed in trading to buyers, and have over and over again attempted to take on the buyer’s perspective in an attempt to create those commodities and services probable to plead to their intentional market for moderately a little time, why, one possibly may request, was marketing exercise progressively more sighted in further encouraging conditions in the board- rooms of fat businesses.

英国代写论文:广告理论

英国代写论文:广告理论

广告理论概念历史可以分为三个不同的阶段,其中第一个是基于产品的广告。工业化的革命结束后,顾客得到满意的服务就满意了。根据Kotler和Turner的观点,当组织针对消费者和他们的需求时,营销概念就会发展,通过协调一套产品来满足与消费者相关的需求(Littler,2009)。然而,到了产业革命结束的时候,大量生产就诞生了,生产相同产品的组织之间发生了竞争(Chrnatony等人,2005年)。因此,企业开始投放广告来影响顾客的意见,使他们站在一边。接下来的第二个阶段就是关注服务的广告,这些服务吸引了顾客的情感。

英国代写论文:广告理论
这使得消费者明白,组织只把他们视为潜在的购买者,而不能完全理解客户的价值。这个原因铺平了道路,只呈现品牌和道德的广告阶段,反过来导致有效的品牌形象的概念。与现实相关的营销就是这样一种战略,就是把这个战略定义为一个企业品牌和企业产品与企业合作的目标,而不是为了获得更多的利润Littler,2009年)。这种商业营销战略,由于可口可乐公司通过“无极家居”活动推广成功地采用了与事业有关的营销策略。在国际上,这个运动包括各种不同的广告,使用几种媒介,而且这个运动是全球性的,要做出广告来解决两个不同的问题(Littler,2009)。首先,找到摆脱语言障碍的方法,其次是国际观众的普遍吸引力。

英国代写论文:广告理论

Advertising theoretical concepts history can be categorized in 3 different stages wherein the first being product based advertisements. After the revolution of industrialization, customers attained satisfaction when they got what they required. According to Kotler and Turner, the conception of marketing evolves when organizations target the consumer and their requirements by planning a product in coordinated sets for serving the consumer related requirements (Littler, 2009). However by the time revolution of industries ended, mass production was given birth wherein competition developed between organizations producing same products (Chrnatony, et al., 2005). Therefore, corporations started to invest in advertisements for influencing the opinion of customers and make them come on their side. Then comes advertisement in its second stage focusing on services that appeal to the emotions of customers.

英国代写论文:广告理论
This made the consumer understand that organizations treat them only as potential purchasers without complete understanding the value of the customers. This reason paved way to present advertising stage comprising solely on values and brand morals in turn leading to notions of imaging the brand effectively. Cause-related marketing is one such strategy in present advertising scenario defined as that strategy which the identity of a corporates brand and the corporates products are collaborated to organizations present not to make profit especially by commercial products sale with profitable percentage given for a greater cause (Littler, 2009). This strategy of commercial marketing, cause-related marketing has been successfully used by Coca-Cola through Artic Home Campaign promotion. Internationally, this campaign consists of various distinct advertisements that use several mediums and as this campaign was global, an advertisement was to be made which solves 2 distinct issues (Littler, 2009). Firstly, finding a way for escaping the barriers of language, and secondly, international audiences universal attraction.

英国论文代写:阿尔迪零售企业

英国论文代写:阿尔迪零售企业

阿尔迪是英国最知名的零售机构之一。除了ASDA,Tesco和Sainsbury’s等其他主要企业之外,Aldi已经成为英国市场上的主要零售商之一。在英国,到2013年,Aldi能够建立其第500家门店,市场份额超过3.6%(Geppert et al,2014)。在全球范围内,Aldi拥有8000多家门店。阿尔迪作为一个零售组织遵循一个基于折扣和通用零售方法的战略。

英国论文代写:阿尔迪零售企业

技术:阿尔迪迅速提高了信息技术基础设施。这使得阿尔迪能够更好地控制其所有商店的运营。此外,阿尔迪已经逐渐增加在互联网和电子商务上的存在,这可能被证明是该组织的主要变革者,因为它相信以便宜的价格提供产品。
环境:尽管提供低价产品,但阿尔迪不包括产品质量。它还为供应商和制造商提供了环境友好型生产产品的特别指导方针。 Aldi已经制定了一个雄心勃勃的目标,到2015年底将碳排放量减少5%(Zielke,2014)。
法律:阿尔迪通过其透明的公司治理结构,确保不会遇到业务障碍。它拥有专门的法律部门,确保阿尔迪在任何国家运作,其运作仍然符合当地法律。

英国论文代写:阿尔迪零售企业
Aldi is one of the most reputed retail organisations in UK. Apart from other major players such as ASDA, Tesco, and Sainsbury’s, Aldi has established itself as one of the major retailer in the market of UK. In United Kingdom, Aldi by 2013 was able to set up its 500th store and had a market share of more than 3.6% (Geppert et al, 2014). Across globe Aldi has more than 8,000 stores. Aldi as a retail organisation follows a strategy which is based on both discount as well as generic retail methodology.

英国论文代写:阿尔迪零售企业

Technology: Aldi has rapidly ramped up its information technology infrastructure. This has enabled Aldi to have better control of its operations across all its stores. Also Aldi has been gradually increasing its presence on the Internet and ecommerce, which might prove to be major game changer for the organisation, since it believes in offering products at cheap prices.
Environment: Despite of offering low priced products, Aldi does not comprise with the product quality. It has also laid down special guidelines for its suppliers and manufacturers to produce the product in an environment friendly way. Aldi has set an ambitious target to reduce its carbon foot print by 5% by end of 2015 (Zielke, 2014).
Legal: Aldi has ensured that through its transparent corporate governance structure, no business hurdles are faced. It has dedicated legal department which ensures that in whatever country Aldi operates, its functioning remains in compliance with the local law.

英国论文代写:营销策划

英国论文代写:营销策划

市场营销大师彼得·德鲁克(Peter Drucker)继续前进,在营销概念中增加了一个全新的维度。据他介绍,营销不仅仅是一个商业过程。他认为营销更多的是一种组织管理的哲学,它是围绕顾客导向的理念而建立的。在这方面,顾客导向可以被定义为营销过程的关键要素。根据哪个客户的需求,要求或要求应该成为组织的组织政策的中心主题,这个组织的策略是关注于销售任何产品或服务。客户导向主要可以定义为营销理念的核心。为了实现营销观念,营销管理作为一套技术和原则被使用。可以说,组织中的营销既可以是功能性的,也可以是哲学性的(Hackley,2013)。这就是为什么营销作为一个过程不仅仅是一个业务过程,它是一个思想,实践或哲学,组织可以从客户的角度来设置他们的业务战略。营销过程应该包括整个企业而不是任何特定的部门。

英国论文代写:营销策划
因此,与市场营销有关的一些核心概念是创造需求或需求,产品或服务的市场,发生的交换或交易,或提供的产品构成营销概念(Leiss,2013)。为了实施营销概念,传统上使用营销组合(价格,地点,促销和产品)或STP(细分,定位和定位)等技术。营销策划的概念可以通过分析 – 计划 – 实施 – 控制的顺序来执行。

英国论文代写:营销策划

Marketing guru Peter Drucker further went ahead and added a completely new dimension in the concept of marketing. According to him, marketing is much more beyond just being a business process. He believed that marketing is more of a philosophy of organisational management, which is built around idea of customer orientation. In this regard customer orientation can be defined as a critical element of marketing process. It is an idea according to which customer needs, wants or requirements should be central theme of the organisational policy of the organisation which is focusing on selling any product or service. Customer orientation mainly can be defined as the heart of the marketing concept. In order to implement marketing concept in reality, marketing management as a set of technique and principle is used. It can be said that marketing in an organisation can be assumed in both functional as well as philosophical form (Hackley, 2013). That is why, marketing as a process is much more beyond just being a business process, it is a thought, practice or philosophy through which organisation can setup their business strategy from customer’s point of view. Process of marketing should encompass entire enterprise rather than any specific department.

英国论文代写:营销策划
Thus, some of the core concepts related to marketing are, creation of need want or demand, markets for the product or service, exchange or transactions which takes place or for that matter products which are offered constitutes the marketing concepts (Leiss, 2013). In order to implement the marketing concept traditionally techniques such as marketing mix (Price, Place, Promotion, and Product), or STP (Segmentation, Targeting and Positioning) is used. Concept of marketing planning can be executed through sequence of analysis-planning-implementation-control.

英国代写report:团队角色

英国代写report:团队角色

另外一个问题是关于一个人在团队中的角色,他说:“当我知道我最强的团队角色时,我该怎么办?”当一个人知道他或她在一个团队中的角色时,他应该与团队中的其他成员寻找他可以获得的最好的知识,以便相应地理解他的角色并发挥他的作用。他应该有足够的责任感,并且应该能够轻松地应付自己的角色,这样他就可以负起更多的责任,并且可以给球队100%的贡献。另一位采访者认为,当一个人知道自己的团队角色时,他应该提出自己的议程,并与其他人讨论,并就他的角色进行工作。

英国代写report:团队角色
另一个问题与积极性有关。这个人在当下是主动的,这很重要。生活中有很多情况可能违背他或她,但在这种情况下,如果他或她有足够的主动性,他可以很容易地应付他的情况。这将导致他或她更好地调整。他/她可以比其他人更好地控制情况。为了在工作中积极主动,他必须能够更好地了解自己的环境。这个人应该加入团队或团队,并认真对待每一个问题。除此之外,他还应该制定备份计划,以便他不必面对任何形式的危机情况。可以鼓励他/她的后辈积极参与,积极诚恳地履行职责,轻轻松松地做好每一件事情。应该让青年人意识到他们的才能,并且应该适当地解释他们的角色。

英国代写report:团队角色

Another question is related to one’s role in the team which states that “When I know my strongest Team Roles, what shall I do about it?” When a person knows about his or her role in a team, he should discuss the same with the other members of the team, looks for the best knowledge which he can gain in order to perceive his role accordingly and work on his role. He should be responsible enough and should be easily able to cope up with his role so that he can be much more responsible and he can give his 100 % contribution to the team. The other interviewer believed that when a person knows his team role, he should make his agenda and discuss with other people and work on his role.

英国代写report:团队角色
Another question was related to proactiveness. It is important for the person to be proactive in the present times. There are a number of situations in one’s life which may be against him or her, but in such case if he or she is proactive enough, he can easily cope up with his situation. This will lead him or her to adjust in a better way. He/She can control the situation better than the other person. In order to be proactive during the work it is necessary that he she must be able to have a better understanding of his or her environment. The person should be into the group or the team and should look into each and every issue seriously. Other, than this he should also create a backup plan so that he need not to face any kind of crises situation. One can encourage his/ her juniors to be proactive by being active in the group, by doing their duties sincerely and honestly and by taking each and every thing lightly and positively. The juniors should be made aware about their talents and they should be properly explained their role.

英国代写论文:项目经理的职责

英国代写论文:项目经理的职责

缺乏直接沟通:当功能主管会优先考虑项目经理的职位与职能经理的优先级别不同时,职能负责人可能会要求他下属的职员提供特定的工作。如果某个项目紧迫,项目经理可能会要求其他职能小组离开他们的工作计划,并帮助其他职能部门完成紧急交付项目的任务。在这种情况下,员工缺乏直接交流,因为他们会向其他职能部门报告,直到任务完成。这会导致冲突,因为员工不知道应该向谁报告。

英国代写论文:项目经理的职责
缺乏所有权:每个职能部门负责完成整个项目的一部分。因此,他们不是员工不认同的项目。他们没有更广泛的想法。项目经理总是能够评估项目完成的重要性,但员工很难理解项目的完成情况。因此这会导致冲突。
反对利益:可能会出现这样的情况:员工更有兴趣实现自己的个人目标,而不是努力实现组织目标。员工更关注自己的发展,而不是项目的完成。员工将个人兴趣放在组织目标之前。这导致了一种反对利益的情况,并且员工最终为自己的目标而工作,而不考虑项目的命运。这是任何项目经理最糟糕的情况,因为它影响到项目的整体交付。

英国代写论文:项目经理的职责

Lack of direct communication: There may be times when the functional head would ask the employees under him to deliver a particular work when as the priority for the project manager would be different from that of the functional manager. If there is an urgency of some project, then project manager might ask other functional teams to leave their piece of schedule work and help the other functional units complete the task which forms the part of the project to be delivered urgently. In this scenario, the employees lack of direct communication as they would then be reporting to the other functional head till the task is completed. This results in conflict since the employees do not know whom to actually report.

英国代写论文:项目经理的职责
Lack of ownership: Each functional unit is responsible for the completion of a part of the whole project. Thus they are not the employees do not identify with the project. They do not have the broader picture in mind. The project manager is always able to assess the importance of the completion of a project but it is difficult for the employees to understand the same. Hence this results in a conflict.
Opposing Interests: There might be situations when the employee is more interested in fulfilling his own personal goals rather than working towards achieving organizational goals. The employee pays more attention on his development rather than the completion of the project. The employee puts his personal interests before the organizational goals. This results in a situation of opposing interest and the employee ends up working for his goals without thinking about the destiny of the project. This is the worst situation for any project manager as it affects the overall delivery of the project.

英国代写论文:创新决策

英国代写论文:创新决策

目的和目标
这个项目的目的是审查一些或两个对项目管理方式产生影响的重大创新。然而,为了实现本文的核心目标和目标,分析基于项目的组织结构以及创新决策如何影响这些组织的运作是至关重要的。最终,本文应该能够清楚地突出这些概念,它们之间的相互关系,以及这些方面如何改变现有组织的运作方式或表现。

英国代写论文:创新决策
本文的范围和局限性
就范围而言,本文旨在建立一个思路,任何有兴趣了解创新决策的学者都可以直接理解这个主题。本文的研究范围将包括对基于项目的组织的分析,以及这些组织如何在战略决策过程中有效利用创新。总体范围还包括决策过程中信息的重要性。最后讨论与创新过程有关的各个方面,重点放在基于项目的组织上。
本文的局限性包括排除对上述领域的任何经验或定量研究。整个论文将取决于对指定主题相关期刊,论文和论文的批判性分析。与其他各种研究工作不同,本文不会尝试建立任何量化的结论或结果,对选定的主题进行后期分析。

英国代写论文:创新决策

Aim and objectives
The purpose of this project is to review one or two major innovations which have had an impact on the way projects are managed. However, in order to achieve the core aim and objective of this dissertation, it will be important to analyse that what exactly a project based organisationis and how decision making in innovation impact the functioning of such organisations. Ultimately, this dissertation should be able to clearly highlight these concepts, their interrelationship, and how these aspects are changing the way current organisations are functioning or performing.

英国代写论文:创新决策
The scope and limitations of the dissertation
In terms of the scope, this dissertation aims to establish line of thought, through which any scholar who is interested in understanding decision making in innovation, can get straight forward idea about the topic. Scope of this dissertation will include analysis of project-based organisations, and how these organisations is effectively using innovation in their strategic decision making process. The overall scope will also include importance of information in the process of decision making process. Ultimately various aspects related to the process of innovation will be discussed, with focus on the project based organisation.
Limitation of this dissertation includes exclusion of any empirical or quantitative study of the field discussed above. The entire dissertation will be depending upon the critical analysis of the selected journals, articles and papers related to the designated topic. Unlike various other research works, this dissertation will not attempt to establish any quantified conclusion or result, post analysis of the selected topic.

英国论文代写:排水和供水系统

英国论文代写:排水和供水系统

作为最终的环境,环境的可持续性必须被视为决定系统的可能因素。一些政府当局和市政府要求满足占用空间,有助于解决用水问题。这个系统必须通过采用节水的做法来实施,这将有助于业主认可计划,在那里有绿色酒店的识别和经济友好(Thorne,2006)。对于使用水意识有很大的需求,这有助于为酒店的运营和升级提供技巧,以及其他提高竞争力的住宿设施,从而在基础上改善他们的生产线。
为了保持可持续性,为客人升级房间非常重要,必须明智地设置景观,并且厨房必须高效运行。在客房的浴室里,有标记的水龙头,小便池冲水,马桶和淋浴头必须安装在需要的地方。更新和改造必须根据有效的洗钱设备进行。客人必须有权利选择重新使用床单和毛巾,以减少洗衣设备中使用的水量。

英国论文代写:排水和供水系统
结论
作为结论,确保供排水系统的可持续性是非常重要的。供水系统必须安装在中间楼层,地面楼层,一楼,二楼和三楼,六楼,地下室和七楼。
因此,排水和供水系统必须在维持可持续性方面创造重点。这可以按照英国标准设定的RIBA标准进行,这些标准应该遵循成功的标准。

英国论文代写:排水和供水系统

As a final context, sustainability of environment has to be considered as the may factor in deciding the system. A number of government authorities and municipalities hold the requirements to meet the space being occupied that contributes in addressing the utilization of water. This system must be implemented by the adoption of practices that are water efficient will assist the owner for recognizing the program, where there is identification of green hotels and economic friendliness (Thorne 2006). There is a significant need for using Water Sense that helps in providing tips for the operation and upgrading of hotels along with other facilities of lodging for becoming highly competitive and improving their line on the base.
For maintaining sustainability, it is important for upgrading the rooms for guests, landscapes of water must be set in a wise manner, and the kitchen must be run in an efficient manner. In the bathroom of guest rooms, labelled faucets, urinal flushing, toilet and showerheads must be installed wherever needed. The updating and retrofitting must be done in accordance with the efficient equipment of laundering. The guests must be allowed with options to re-use bed linens and towels for cutting down the quantity of water being used in the equipment of laundry.

英国论文代写:排水和供水系统
Conclusion
As a point of conclusion, it is extremely important for ensuring that there is maintenance of sustainability in the setting of water supply and drainage system. The system of water services have to be installed at the intermediate floor, ground floor, first, second and third floor, sixth floor, basement, and the seventh floor.
Hence, the system of drainage and water supply must set with respect to the focus being created on maintenance of sustainability. This can be one by following the standards of RIBA set in accordance with the standards of Britain and these standards should be followed for being successful.

英国论文代写:营销方式

英国论文代写:营销方式

法国商人J·B·萨曾经假定供给可以创造自己的需求(Blaug,1997)。他说,如果货物是在市场上生产和供应的,那么市场就会通过创造这些货物的需求而自动清除它。这个法律是在十九世纪给出的,而且凯恩斯及其追随者已经证明是多余的。虽然这在宏观经济意义上可能是真实的,但在微观经济意义上是不能完全抛弃的。在现代的情况下,单独供应不能负责创造需求。由于现在市场上有这么多类似的产品,单靠供应就不会产生理想的结果。但是,供应先于或继续按照营销策略肯定有帮助。现代萨伊法则因此成为“营销(不供应)创造需求”。

英国论文代写:营销方式
McKenna(1991)写道,在现代,“营销就是一切,一切都是营销”。这是做生意的新方式,使您拥有自己的生意,而不仅仅是做生意。因此,营销是创造需求的新方式。这是一种更高级的广告形式,它使公司和客户之间形成对话,使前者了解客户的真正需求,从而满足他们的需求。
这里区分营销和广告很重要。广告是旧的营销方式,生产者在买方和卖方之间创造一个独白,展示产品的特征(McKenna,1991)。另一方面,营销是让客户意识到他们确实需要产品的诀窍。营销是需求创造的方式(Slywotzky,2011),而广告现在只是满足现有需求的手段(Fou,2009)。

英国论文代写:营销方式

The French businessman J B Say had postulated that supply can create its own demand (Blaug, 1997). He said that if goods are produced and supplied in a market, the market would automatically clear it up by creating demand for those goods. This law was given in the nineteenth century and has been proved redundant by Keynes and his followers. While this may be true in the macroeconomic sense, it cannot be discarded completely in the microeconomic sense. In the modern day context, supply alone however cannot be liable for creating demand. Since there are so many similar products in the market now that relying alone on supply will not yield the desirable result. However, supply preceded or proceeded by apt marketing strategy definitely helps. The modern day Say’s law hence has become “marketing (not supply) creates demand”.

英国论文代写:营销方式
McKenna (1991) writes that in the modern day, “marketing is everything and everything is marketing”. It is the new way of doing business which makes you own the business and not just do it. Thus marketing is the new way of creating demand. It is a more advanced form of advertising which creates a dialogue between the company and the customer to make the former understand what the customer really wants thereby fulfilling their needs.
It is important here to distinguish between marketing and advertising. Advertising is the old way of marketing wherein the producers create a monologue between the buyer and the seller to showcase the features of the product (McKenna, 1991). Marketing on the other hand is the trick to make customers realize that they really need the product. Marketing is the way of demand creation (Slywotzky, 2011) whereas advertisement is now merely the means to fulfill the existing demand (Fou, 2009).